digital marketing

Digital Marketing Concepts: Reaching Customers In The Digital Age

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Updated August 16, 2024 – 10:05 AM (CST). In a nutshell… Digital marketing is the practice of promoting products or services using digital channels to reach and engage with potential customers while using the internet and other digital communication methods. It involves leveraging online platforms such as websites and apps that provide users with access to […]

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Why Do You Need A User-Friendly Business Website?

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Updated August 7, 2024 – 3:08 AM (CST) If You Build It… They Will Come “If you build it, they will come” is a phrase that means people will come to you if you create something they need or want, rather than you having to go to them. It’s often used in business settings to

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The Wild West of Web Marketing: How Early Practices Shaped Today’s Google

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Updated May 3, 2024 – 4:51 AM (CST) This article explores the lasting influence of early digital marketing and business practices on the modern internet, with a focus on search giant, Google. We’ll delve into two thoughts: The Impact of Early Missteps: We’ll examine marketing tactics used by small businesses and marketers in the mid-2010s

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