My venture into the realm of digital business and marketing commenced in February 2008. And in spite of lacking a high school diploma, suffering from Dyslexia and ADHD, and coming from a poor Black American family, I kept believing in myself and working on my weaknesses.

While I continued to encounter challenges, setbacks, and annoyances along the way. It wasn’t until years later I came to the realization — I needed to re-evaluate my personal reason for going into business, meanwhile, addressing WHY I wanted to build a website like the In-Home Entrepreneur.

My reason for going into business was to set myself up for a better financial future — to live my life on my own terms while having the freedom and flexibility to do what mattered most to me. Additionally, to help others understand how they too can succeed in a complex digital business and marketing space.

Regrettably, I spent over 10 years searching the web learning how to succeed online, meanwhile, trying to find an appropriate business name and model that would address “my why” for the In-Home Entrepreneur website. I was also honing my skills in web designing, copyrighting, salesmanship, and familiarizing myself with the intricacies of branding on social media landscapes.

During this protracted phase, I also devoted much of my time studying various aspects of digital marketing while concurrently cultivating the requisite skills that would enable me to succeed online. At length, my efforts culminated in the launch of the In-Home Entrepreneur website.